Project Overview
- Brand Strategy
- Website Design
- Social Media Elements
- Marketing Materials
Project Overview
Kicky’s is one of Dublin’s newest and most exciting restaurants. It is the brainchild of Chef Eric Mathews and Richie Barrett, who wanted to create a new dining experience in the city.
The Vision
Bringing together Dublin’s top culinary and hospitality professionals to create a restaurant that fuses outstanding ambience and service with a menu inspired by the flavours of the Mediterranean palette, using the finest Irish ingredients.
Section Title
It was a joy to work so closely with Eric and Richie to create a brand that brought their vision to life. The passion they have for their crafts and the enthusiasm they had for Kicky’s informed the direction the brand took. After working through mood board options and logo design directions, the team all agreed this signature style logo felt the most authentic. Having an element of fun with plenty of personality, it reflected the energy of the restaurant. It felt young and fresh but also fits well with their vision for the interior design.
The Brand in Motion
We worked with the team in 21 Spaces to understand how the interiors were taking shape and reflected this in our roll-out of the brand. We designed coasters to complement their vibrant cocktail and drinks menu showing how the logo works seamlessly within the environment.
Social Media
We created a look and feel for how the brand could be rolled out across the Kicky’s social channels. Using a mix of vibrant, inviting imagery with engaging reels, showing behind the scenes clips featuring Eric and Richie and sharing customer feedback all added to the Kicky’s experience. Fun, exciting and authentic.
It's all in the detail
The Kicky’s ‘K’ as a stand alone icon allows the brand to sit on elements such as granite and cement which is a huge part of the overall brand appearance. Natural, warm, earthy materials that enhance the customer experience.
What the client had to say
We couldn’t be happier with the results. The brand they created perfectly captures the essence of the restaurant and has helped us stand out in a crowded market. I highly recommend Idea to anyone looking for a top-notch creative agency.
Joe Barrett, Kicky’s Dublin
