Dublin New Year Festival
11th January 2012
December 2010 (New Year 2011) saw the launch of the inaugural Dublin New Year Festival. IDEA were asked to come up with a brand for Dublin’s first New Year Festival which in 2010 saw two main events at Guinness Storehouse and Christchurch Cathederal as well as various free events around the city. Building on the previous year’s success December 2011 (New Year 2012) saw a bigger and more jam packed city wide event and Dublin is well on its way to becoming a “Go To” destination to ring in the new year.
As well as the branding of the Festival, IDEA designed and built The Dublin New Year Festival website which, despite the volume of information it contains, had to be easy to navigate and allow people find what they wore looking for quickly.
