18th May 2012 Having taken the US by storm LoopRope has only recently hit the European market. A versatile but practical product with an endless variety of potential uses LoopRope is one of those inventions that seems so obvious you wonder why it’s never been done before.

26th March 2012 Who didn’t shed a tear last night when watching Dragon’s Den?! When Niall O’Farrell and Sean O’Sullivan referred Jason O’Reilly and his Silicone Team Watch to us after an emotional filming of Dragon’s Den a few weeks ago we knew they had backed a winner. Jason had a fantastic product and needed a brand to go with it. We realised the importance that supporters and members  attach to their clubs and teams and how proud they are to wear their team colours. There was no reason that these same supporters shouldn’t wear Jason’s team watches with pride… Read more »

19th March 2012 The latest season of Dragon’s Den got off to a great start last night with some fantastic and interesting investment opportunities for The Dragons. As in previous years IDEA have been asked to work with The Dragons and some of the successful entrepreneurs. Last night saw Bobby Kerr invest in the amazing Prevent a Puncture! We think this is a brilliant product that really works, as we discovered working on the video and website with Bobby and the Prevent a Puncture team.  See for yourselves at www.preventapuncture.ie. Check out the video below  

11th February 2012  This week IDEA in association with SME Communications are jointly promoting three essential seminars on social media for business people and marketeers alike.    All three are being held at the National College of Ireland in the IFSC.   Each seminar takes just 3 hours and provides you with all you need to know about either Linked-in, Facebook or Twitter essentials for business.  For more details click here.

8th February 2012 IDEA worked with the Irish Potato Federation and Bord Bia on a campaign to promote the Irish Rooster Potato to markets in Russia and Continental Europe.   The campaign was launched this week in Berlin at the Fruit Logistica Exhibition.  IDEA developed a range of marketing sales tools for the exhibition including graphics for the exhibition stand, an exhibitors catalogue and an online resource for international trade in four languages Russian, French, German and English.  This was utilised at the exhibition as a touch-screen display.  You can see this tool by clicking here. The resource will be… Read more »

7th February 2012 - Over the next four decades the world must produce 70% more food to meet the needs of a growing population. It must do so with limited resources, against the challenge of climate change and the need to reduce greenhouse gas emissions. It hails a new era of sustainable agriculture and responsible sourcing. A recent EU Commission study stated that the carbon footprint of Irish meat and dairy products is amongst the lowest in the EU. Food Harvest 2010 is Ireland’s roadmap to exploit the growing global demand for food and drink. Our goal is to expand output… Read more »

1st February 2012 Committee members of Dunshaughlin GAA collected their  well deserved award at the end of January for Leinster Club website of the year 2011. IDEA were asked in September 2011 by the committee to design and build a fresh up to date  and attractive website that would appeal to club members, young and not so young! They wanted an easy to use content management system to allow committee members to keep the website up to date and relevant, encouraging their club members to check in on a regular basis and keep abreast of club activities. The Leinster Council… Read more »

31st January 2012 We are currently trying out  a fresh new look for our website, www.idea.ie. We are redesigning it to give our current and potential customers a better sense of the services we offer and examples of our work. Over the coming weeks we will be adding to our portfolio so please drop by again. We hope you’ll bear with us while we’re in this state of flux and that you’ll find the wait worth while and like what we have to show you at the end of February when we should have our house in order! 

11th January 2012 December 2010 (New Year 2011) saw the launch of the inaugural Dublin New Year Festival. IDEA were asked to come up with a brand for Dublin’s first New Year Festival which in 2010 saw two main events at Guinness Storehouse and Christchurch Cathederal as well as various free events around the city. Building on the previous year’s success December 2011 (New Year 2012) saw a bigger and more jam packed city wide event and Dublin is well on its way to becoming a “Go To” destination to ring in the new year. As well as the branding… Read more »

1st December 2011 The National Gallery of Ireland Wins an Eircom Spider 2011 Award! IDEA designed the micro website for the National Gallery of Ireland for the Maclise painting, The Marriage of Strongbow and Aoife. The website has won an eircom Spider 2011 award in the ‘Charitable and Non-Profit Organisations’ category. The Spiders honour Irish individuals and organisations for their outstanding achievements online and celebrate the success of the Irish internet and digital media. The judges said:“This site is beautifully designed and marries logical navigation with strong pictorial elements” The award was presented on 11th November in the Convention Centre,… Read more »